Football Town

Football Town is an NFL Films documentary celebrating the traditions, culture, and passion surrounding football in Western Pennsylvania ahead of the 2026 NFL Draft in Pittsburgh. The project combined cinematic storytelling with event branding, social media promotion, and digital marketing assets to build excitement around the film’s premiere at the Kamin Science Center while capturing the grit, history, and identity of Pittsburgh football culture.

Team
Joe Shumbat

Medium
Branding
Social Media 
Digital Marketing
Event Graphics
Motion
Year
2026